Ask the question: “Am I trying not to lose?” If your sincere answer is YES, then you are not taking risks. If you are selling […]
HBS new website and brand identity captures some of the energy and results they have delivered to 187 of the Fortune 500 in the US.
2021 shows us there has been a dramatic shift in the selling process and value proposition calculation by prospects and customers. Here are our 3 1/2 lessons coming out of 2021.
It helps to have a baseline for what is going on in the world of selling as you are considering strategy and focus. Here are our information, insights, and recommendations.