Utilizing Your Marketing Budget in a Down Economy
Read my CBS MoneyWatch blog “Utilizing Your Marketing Budget in a Down Economy”
- Weekly Tip: Getting More Out of Subject Matter Experts in the Presentation
- Weekly Tip: Lose early; you’ll be glad you did.
- Weekly Tip: Swagger is a mix of positive expectation and objective indifference.
- Weekly Tip: Increasing Your Company’s “Sellability”
- Weekly Tip: My Best Customer Just Re-Organized, Now What?